14 posts tagged “facebook”
Is Mark Zuckerberg the New Bill Gates?-- bub.blicio.us
When you're 23 and getting billion dollar offers for your company, people will crawl out of the (legal) woodwork. bub.blicio.us has a great post about all this Facebook Drama. ConnectU, houseSYSTEM...many of us who lived through the 1st Bubble (NOT that this is a second...) have seen this before.
We'll see who has a case and who doesn't-but there's no denying that Mark Zuckerberg was able to bring it to market first and surround himself with the right people. Which is more than half the battle.
(Via bub.blicio.us.)
Taste of Victory: Online Outcry Revives a Chocolate Bar - New York Times
Another example of the power of Facebook. Cadbury Schweppes (UK) has agreed to bring back it's Wispa candy bar in October. 14,000 people (93 Groups) joined "Bring Back Wispa" Facebook groups and other online petitions.
(Via NYTimes.com.)
The Next Email - Twitter - Jaiku - Pownce
Robert Scoble is the most prolific and influencial blogger in the Tech space today. From his time as the "Microsoft Blogger", Robert has shared interviews on new tech advances, processes and people. He's also a HUGE proponent of Facebook and uses it extensively as a means of communication - he posts videos (exclusive content), links, wall posts and comments each day.
I was on Twitter for a few months before I found Scoble through someone I was "following". Through his Tweets (and blog, Facebook, etc.), I get an insight into Silicon Valley culture and personnel, that as a Silicon Alley girl, I would never have.
In this Fast Company article, Robert discusses the Twitter, Pownce, Jaiku microblogging services and their applications in business. I'm on all three and use them each differently - but Twitter has my heart.
(Via Scobleizer.)
Sharing with and messaging those non-Facebook (are there any left?) just got easier. Facebook now allows you to send messages to both your Facebook and Non-Facebook People(NFP) and save the NFP email addresses to your "friend selector". Of course, once these NFP get a taste of La Facebook, they will be sucked in like the rest of us. Part of the collective...
(Via Facebook | The Facebook Blog.)
Facebook Grows Up: Can It Stay Relevant?
interesting article through the perspective of Newsweek (and it's demographic) of Facebook and The Social Graph.
PRWeek Interviews PR Pros on the Ascendancy of Facebook
I love the initial proposition: "Facebook should first be viewed as a personal reputation management system. It really is, in its most simplistic sense, an online hub for your personal brand for you as individual or person within a company." I've much more aware of "personal branding" since becoming more involved with Facebook - not only the viral componet of what app/group my "friends" are installing/joining, but what I do on my profile says about me professionally. I'm looking forward to reading the whole article.
(Via PR 2.0.)
Advertisers find new headaches in lawless world of social Web sites - International Herald Tribune: "By Doreen Carvajal"
Great story in the Internation Herald about the advertising challenges in the Social space (ie. What happened in the UK with Vodafone, Virgin Media, First Direct and others temporarily leaving Facebook).
I think these challenges are good, it's like beta-testing for ad networks. This new culture is rich and growing. It's going to take time to see what works, who gets control over ads and how new networks will be implemented. Really exciting.
The Future of Communications - “ A Manifesto for Integrating Social Media into Marketing
I was reading PR 2.0 - Silicon Valley (AdAge just named it one of the Power150) and Brian Solissent me this link. He also posted it on his Facebook.
In his manifesto (a must-read!), Brian talks about how all of these social tools are affecting Public Relations as a medium (I'll add Marketing also!) and how conversations are the messaging of today/tomorrow.
I love the line, "Monologue has given way to Dialog".
I'm a big believer in this line of thinking. My experience on Twitter and Facebook has opened me up to a new level of conversation with people who are creating the tools and services enabling this dialogue/messsaging. Brian talks about a new layer of influencers (my examples - Scoble, Winer) who are able to lead people to new tools and services (virally) because of their accessibility and exploitation of these applications.
(Via PR 2.0 - Silicon Valley)
Interesting one-side conversation from Robert Scoble (Twitter / Scobleizer) on what and how to get his - and many other A-List blogger's attention these days.
In brief, he says that he answers things in the public space first (like Facebook's Wall), rather than email or even direct Tweets (Twitter) or Facebook messages), "Because those communications scale."
I wrote a message to a collegue today exploring that same point, but focusing on text messages - how more people are texting instead of emailing, and that the age group is moving from the teen market into the older demographics (this is an unscientific poll that I ran with 5 friends each age group - 15 to 20 yrs olds, 21 to 27 year olds and 28 to 40 yr olds). More and more people are texting than calling or emailing.
We are an immediate-gratification society. Social ADD.
(Via Twitter / Scobleizer.)
I think that Facebook is completely open to people (using their API) figuring out how to monetize their platform. It's not a closed system (like MySpace), it will make Facebook even more valuable in terms of being bought. And it helps the company develop quickly without having to do the usual heavy lifting by itself!
Facebook - The Race to build a Platform within the Platform is on!
"Facebook application APIs signal the beginning of the second movement of the Platform “Big Bang,” which I think you could think of as the “Platform within the Platform” rush. Applications with millions of users will soon enable APIs that offer other developers the opportunities to extend their applications and gain distribution in an attempt to become a kind of “platform” themselves."
(Via Scoble's Link Blog - Twitter.)