3 posts tagged “brian solis”
Is Mark Zuckerberg the New Bill Gates?-- bub.blicio.us
When you're 23 and getting billion dollar offers for your company, people will crawl out of the (legal) woodwork. bub.blicio.us has a great post about all this Facebook Drama. ConnectU, houseSYSTEM...many of us who lived through the 1st Bubble (NOT that this is a second...) have seen this before.
We'll see who has a case and who doesn't-but there's no denying that Mark Zuckerberg was able to bring it to market first and surround himself with the right people. Which is more than half the battle.
(Via bub.blicio.us.)
PRWeek Interviews PR Pros on the Ascendancy of Facebook
I love the initial proposition: "Facebook should first be viewed as a personal reputation management system. It really is, in its most simplistic sense, an online hub for your personal brand for you as individual or person within a company." I've much more aware of "personal branding" since becoming more involved with Facebook - not only the viral componet of what app/group my "friends" are installing/joining, but what I do on my profile says about me professionally. I'm looking forward to reading the whole article.
(Via PR 2.0.)
The Future of Communications - “ A Manifesto for Integrating Social Media into Marketing
I was reading PR 2.0 - Silicon Valley (AdAge just named it one of the Power150) and Brian Solissent me this link. He also posted it on his Facebook.
In his manifesto (a must-read!), Brian talks about how all of these social tools are affecting Public Relations as a medium (I'll add Marketing also!) and how conversations are the messaging of today/tomorrow.
I love the line, "Monologue has given way to Dialog".
I'm a big believer in this line of thinking. My experience on Twitter and Facebook has opened me up to a new level of conversation with people who are creating the tools and services enabling this dialogue/messsaging. Brian talks about a new layer of influencers (my examples - Scoble, Winer) who are able to lead people to new tools and services (virally) because of their accessibility and exploitation of these applications.
(Via PR 2.0 - Silicon Valley)